Course catalogue

"Faced with the increasing pace and pressures of today’s business environment, organizations are constantly seeking ways to be more efficient and effective. Because companies are often asked to do more with less—including time—they must use their resources wisely to stay ahead of the competition. A talented and skilled workforce is the key to achieving the required results. When you align your workforce with your company’s goals, your organization’s energies will be appropriately focused. And if you set reasonable, measurable, and attainable goals, you will be able to link performance to rewards and motivate your employees to do even more. 

Most organizations don’t understand the power of incorporating the correct timing and frequency of goals into their plan. For example: goals that are set at the beginning of the year and audited 12 months later are not going to motivate your people. It’s difficult to stay committed a business goal over such a long time. When you learn how to set strong, timely, and measurable goals, your team will clearly understand their purpose, see their importance, and know how they will be measured. In this course, you will learn the usage of stretch goals to motivate your team.

• Align stretch goals to performance goals 

• Decide whether to stretch the goals

Mentoring is a process that follows coaching. Coaching makes a person equipped with the skills required for a job whereas mentoring is on-the-job process. It helps a person practice the skills learned, enhance the skills, and learn new skills to be future ready. Hence, coaching is a short-term relationship whereas mentoring is a long-term. Coaching is always task oriented whereas mentoring is relationship oriented. It is all about reaching a stage where the mentor can easily share the real issues influencing the trainee. On the other hand, coaching can be implemented immediately on any particular topic. This course will help you acknowledge the difference between coaching and mentoring and make you learn when to use them.

• List the differences between coaching and mentoring 

• Identify the requirements that are suitable for coaching and mentoring

These days, organizations are making the most of available tools to locate, screen, and attract the most qualified candidates available. The recruiting process has been enhanced, streamlined, and accelerated by technology, behavioral science, pre-employment assessments, and social media. The key is to know how to position your business to attract the best talent pool using social recruiting. Using social media to present your organization dynamically, positively, and effectively to your audiences of active or potential applicants is also vital. It is important to recognize the candidates who have the right competencies and cultural fit to your organization is another skill worth developing. We’ll look at ways that you can establish your company as an employer of choice, use social media to locate and draw the right applicants for recruitment, and assess cultural fit to guarantee the best possible talent choices.

• Become an employer of choice   

• Maximizing your company’s social media reach   

• Evaluate if a candidate is a cultural fit for your organization

In the previous lessons, you have learned the four skills of self-awareness, self-management, social awareness, and relationship management to increase your EQ and strengthen your ability to manage yourself and influence others. Boosting your emotional intelligence will leverage your existing skills, IQ, personality, education, and experience even more. This should align with the benefits of increasing your EQ as a leader in terms of how they deal with their people and increase their leadership skills. Consider that you may have the best plan and strategy, but it will not matter unless you communicate this strategy to your team, persuade them to work on it, listen to their inputs, and guide them through the hurdles. You will be able to do this through an exhibition of strong EQ. In this lesson, we will outline some strategies, exercises, and ideas you can use to become an emotionally intelligent leader. You need people skills to execute and succeed in your plan. Developing your EQ will supercharge your leadership arsenal.

• Apply strategies that will help you become self-aware 

• Practice self-management techniques 

• List the methods to execute social awareness 

• State the techniques to exhibit relationship management

If you want to unleash the power of your diverse team, you must also foster inclusivity. Your team members are more likely to contribute their unique perspectives and experiences when they feel welcomed and respected within the group. Inclusion is a team-wide endeavor, and you must be the leader. Helping team members find common ground and at the same time learning about and respecting each other’s differences is the key to creating an inclusive work environment that will leverage both talents and abilities of your diverse team.

• Identify the importance of managing diversity

• Enlist tips for building a strong team

• Explore the strategies of managing diversity

Conflict always creates uneasiness in the minds of employees and organizations. Conflict can involve sore emotions and impend relationships. Leaders experience the same emotional distress while handling a conflict situation. The most difficult situation a leader deals with is conflict management. It is observed that ill-managed conflict creates huge costs in the form of time expenditure, higher attrition, legal implications, etc. It also lowers productivity. When people are involved in conflict, they begin to recoil, stop sharing information, and take fewer risks. The result can be poor decision making. Low morale and strained working relationships can cause stress and drain employees’ energy to focus on being creative and productive. In this lesson, you will learn to deal with situational conflict.

• Identify the five stages of organizational conflict  

• Name the five styles of conflict management   

• Interpret when to use the different styles of conflict management

Making your hires successful requires a lot of work. There is a science to identify talent that matches the needs and culture of your organization. The process of interviewing candidates based on behavioral questions is a proven way of pinpointing the best-qualified applicants. In this course, we will review the whys and hows of using this popular interviewing practice so that you can make the most of its benefits.

• Determine what behavioral interview is   

• Enlist steps to prepare for the behavioral interview   

• Create questions using STAR model   

• Conduct behavioral interviews

Studies have shown that it costs five times as much to attract a new customer as it does to keep an existing one. In a survey of customer retention, 44% of companies said that they focus their efforts on acquiring new customers, but only 18% surveyed focus on retaining existing customers. Another survey revealed that companies who increase their customer retention rates by 5%, increase their profits by at least 25% and often more. 

These statistics make it clear that loyal customers help drive a company’s growth and profitability. The key to keeping your customers satisfied and loyal to your organization is excellent customer service.   

In this lesson, you will learn how to build relationships of trust and appreciation.

• Recognize the value of customer service 

• Serve external customers 

• Serve internal customers

The journey of a successful leader begins with both personal and professional development. Leaders stay on top of their industry and economy. They are future-focused, positive, and strong communicators. Leaders spend time in self-reflection and education, learning how to maximize their strengths and improve their weaknesses. They study best practices for working with others and know how to get the most out of their employees. They combine these knowledges to guide their organization. Leaders pursue goals persistently. They are open-minded and flexible in their approaches, encourage team members to embrace innovative thinking, and cultivate an environment of positive work culture. They develop team members through coaching, delegating, and mentoring. They also model and inculcate behaviors they want their employees to have, such as integrity, strong communication skills, innovation, emotional intelligence, strategic decision-making, confidence, and vision. Above all, a successful leader provides clarity of purpose, direction, and support, so that everyone succeeds as they work to achieve common goals.

• Demonstrate excellence in business strategy

• Apply essential personality characteristics

• Build critical people skills required to achieve goals

The simplest definition of diversity is “a range or variety of different things”. In the context of D&I, diversity refers to “the traits and characteristics that make people unique” which include (but are not limited to) race, ethnicity, age, gender, socio-economic class, ability, sexual orientation, and nationality. The summation of these variables combine to create life experiences which shape how a person solves problems, creates, and assesses risk. These are examples of “diversity of thinking” which yields direct and indirect benefits that are foundational to the business case for investments in D&I initiatives.

An inclusive environment is one in which “all individuals are treated fairly and respectfully, feel welcome, have equal access to opportunities and resources, and can contribute fully to the organization’s success.”

• What are strategies to improve D&I initiatives?

• What is the business case for D&I?

• What are the gaps in the business case for D&I?

When you make developing customer rapport a priority, you will experience many benefits. From the very first interaction, there are things you can do to begin earning customer trust and loyalty. Be friendly and genuine as you communicate. Always be honest and work hard to solidify your reputation as a trustworthy professional. As your relationships grow, find ways to help your customers outside of your role as their sales consultant. These opportunities to assist them in their successes will cement your rapport even more. And don’t forget that relationships with your colleagues and co-workers need as much attention and care as your customer connections. It takes hard work and teamwork to be successful. Taking the time to build rapport with both your customers and colleagues is the key that unlocks this reality.

• Identify Ways of Establishing Customer Rapport

• Identify Ways of Sustaining Customer Rapport

• List the Benefits of Building Customer Rapport

Teams are the backbone of contemporary business life. Executive teams, work teams, cross-functional teams, high-performance teams, and project teams serve a variety of purposes, but they all have the same goal: to solidify the organization’s competitive advantage in the marketplace. 

Cross-functional team leaders draw individuals from departments across the organization to address a particular problem. They might select development engineers, marketing professionals, sales people, legal experts, customer service managers, accountants, and HR executives to apply their various talents to accomplish the goal. The concept is powerful. But this mix of diverse skill sets, professional experience, and personalities also comes with challenges—and you need to manage the team carefully in order to maximize its potential for success.

• State the challenges of handling a diverse team 

• List the ways to manage these challenges 

• Apply the strategies to leverage the power of your team

The art and science of asking questions is the source of all knowledge.

 - Thomas Berger

Asking open-ended questions is a powerful tool to not only spark new ideas and discussions but also developing strategic thinking, collaboration and innovative business solutions. Leaders who demonstrate curiosity and active listening skills are ideally qualified for asking open-ended questions and helping their teams discover original answers to corporate challenges.

• Define an open-ended question 

• Identify the best practices in asking open-ended questions 

• Explain how to encourage and enable employees to use open-ended questions in business meetings 

• Recognize the advantages of open-ended questions

Leaders in a World Economic Forum study listed creativity as the third most important work skill they seek in employees. And as organizations face increasingly complex business issues, they are training their employees to be smart risk-takers and creative thinkers. They are hiring for these competencies, too. As you apply the recommendations provided in this course, your skills will increase, your employees will grow more confident and competent in their abilities, and together, you will create a powerful culture of innovation.

• Identify the need and ways to harness creative thinking    

• Identify ways to build a culture of creative thinking    

• Explore recommendations for developing your team’s creative thinking

Changing demographics, technology innovation, and global competition are driving enterprise-wide business transformation. Digital natives—two new generations of buyers and corporate talent—are wired to connect, communicate, and operate in this environment. How they instinctively navigate this digital age is redefining how organizations are responding to customer expectations, continuous business innovation, and competition. A recent Wall Street Journal article said, “We are in an era of extraordinary change in core business models. Technology is usually the cause.” As organizations shift from pre-digital age business models to more agile platform-based models, their strategies are changing too. Digital technologies are the tools that organizations are using to meet the demands of a new breed of the buyer and a competitive global economy. It’s clear that today—and going forward—every business is now a digital business.

• Learn how markets are getting transformed due to digital

• Recognize how business models get transformed due to digital

• Understand how digital influences strategy transformation for any business

In today’s corporate world, it is important for a leader to develop writing skill and create a personal brand. When you are able to write crisply and relevantly about topics you understand well, you will influence not only those in your organization but customers, industry peers, and potential clients too. Whether writing emails, business letters, online articles, or posting on social media, you have the ability to set yourself apart from other leaders if you can convey ideas in a way that clearly and powerfully persuades, motivates, or informs. In this lesson, you will learn how to plan, organize, and write business communications as well as create and manage your personal brand.

• Write clear and direct business communications 

• Build your personal brand

The workforce in most of the organizations has a mix of four generations. Individuals from the Baby Boom era are moving closer to retirement, while a new generation of workers, Generation Z, are entering the business world. Different cultural events and forces have so distinctly molded the Baby Boomers, Generation X, Millennials, and Generation Z that their approaches to work vary greatly. In this lesson, you will learn that strategic leaders seize the opportunity to leverage the wisdom and experience of the oldest generation and the entrepreneurial, technological, and ideological strengths of the younger generations to prepare their organizations for the future.

• Identify the similarities of all generations 

• Learn to lead the generationally diverse team 

• Build the bridge between these generations

Holding a meeting without a clear agenda is like taking a trip without a map.

-Marsha Egan, A success strategist and CEO of The Egan Group 

Did you know that the average American professionals attend over 60 meetings a month? About 39 percent of the meeting attendees doze off during these meetings. Another source claims that 50 percent of meeting time is wasted. These statistics probably don’t surprise you. In fact, they might even confirm some of the reasons you dread meetings. You may also have been a part of meetings that have discussions on unrelated topics. This course will help you learn how to make meetings productive.

• Create a meeting agenda 

• Identify the influence of the agenda during and after the meeting

Understanding customer motivation is both a science and an art. Purchasing decisions are based on a wide variety of rational and emotional factors. Besides becoming familiar with motivational models—the sales process and typical purchasing behaviors—you should also practice ongoing customer research. This research will help you identify changes in markets, competitors, products, and customer motivations. The more you understand the underlying principles that determine buying decisions, the more you will be able to satisfy existing customers, attract new ones, and develop the products and services they want.

• Explain the factors that influence purchasing decisions

• Determine how customers make buying decisions

• Use research methods/tools to understand customers

The principles that determine how a person reacts in a certain situation define that person’s workplace ethics. It is also defined as the belief that states hard work and integrity showing moral benefit adds strength to human character. It is a set of values centered on the importance of work and manifested by determination or desire to work hard.    

Workplace ethics ensures honesty, respecting the code of conduct, exhibiting good conduct, and strong moral principles.

• Identify the elements to establish the structure of ethical behavior   

• Enlist values to set the tone of cementing trust    

• Identify ways to reward ethical behavior at the workplace